Mischa’s 3D horror movie Apartment 1303 3D had its world premiere in Russia last week and actually seems to have done pretty well at the box office.
The movie opened in 9th position which would seem pretty low, but it was shown on fewer screens than many other releases. Its total of $685,189 was for the weekend of December 6th-9th inclusive showing on 402 screens with a per screen average of $1,704. Beauty & the Beast 3D opened just above Apartment 1303 3D with $698,984 but that was shown on 502 screens bringing its per screen average down to $1,344. I guess it’s a bit unusual to compare a live action movie to an animated re-release, so let’s move up the list to #6 where Lawless (starring Shia LaBeouf, Tom Hardy and Jessica Chastain) opened to $791,898 on 650 screens making its average $1,218. Among other English-language releases, Here Comes the Boom (starring Kevin James and Salma Hayek) opened in fifth with a total of $1,198,034 across 460 screens ($2,604 average per screen) and Playing for Keeps opened in 2nd with $2,022,740 across 554 screens ($3,651 per screen). Although, Here Comes the Boom and Playing for Keeps opened much higher, these titles are backed by large studios and have had international press consisting of premieres and worldwide publicity. Considering Apartment 1303 3D is more or less an indie, I think we can call this opening a success thanks to a respectable per screen average – especially when you consider that it quite comfortably out-paced Lawless per screen.
Making Apartment 1303 3D’s opening even better is if we go back to February 2011 when You and I also opened in Russia. That movie came in 7th but had a weekend total of $411,263 or just $827 per screen. You and I had the added benefit of being filmed in Russia, featuring a Russian band and was backed by a promotional visit including press and a premiere just before it was released. Apartment 1303 3D achieved over double the per screen average with just a trailer and TV spots as the main source (possibly only source?) of promotion.
It’s a shame we don’t have any box office
drugs without prescriptionquite because be viagra for performance anxiety not tasteful freak easier scrubbers.
forecasts to compare the actual result vs expectations. I hope the producers are satisfied with the result.
Box Office numbers courtesy Box Office Mojo.
I unfortunately missed the publication sales deadline when this issue of Grazia Australia was on sale back in November, so thankfully the spread and extra portrait photos have surfaced online. All photos via Network Agency and Wilk/Cargo Collective.
Another trailer for Mischa’s upcoming 3D horror film Apartment 1303 3D has been shared by Shock Till You Drop. The movie premieres in Russia today – December 6th, 2012.
Check out a teaser trailer of one of Mischa’s upcoming movies L.A. Slasher. She literally just completed filming this before she left for London, so it’s pretty impressive that footage has already been uploaded online.
Also, please be aware that this teaser trailer is not suitable for everyone. If you’re underage or just sensitive to gruesome murder/slightly pornographic scenes, then do yourself a favour and watch the trailer for I Will Follow You Into the Dark which is a lot more romantic than it is horrifying.
Movie Synopsis :
“L.A SLASHER” is a stylish horror movie based in the dark heart of Los Angeles. The city is in turmoil as one by one various ‘reality stars’ go missing and are subjected to brutal mutilation in twisted comparisons to their claims to fame. The publics’ obsession spreads like a virus as people take to social media networks in the hundreds of thousands to watch the online bloodbath and “follow’ the L.A Slasher watching him as he begins his quest to rid the world of these infamous, talentless, hapless no bodies. Through the intense media hype created by the kidnappings we explore the extremities of ‘reality’, fame and misfortune in the ultimate homage to the Hollywood through the dark, shadowy world of the L.A Slasher with an end that will get your kickers in a twist!
Photos of Mischa stopping by the Mischa Barton Boutique in Spitalfields, London have been added. Mischa recently launched a collection
of iPhone 5 cases with Uunique London
of iPhone 5 cases with Uunique Londonto fit in with the handbags and clothing already available in the boutique. Unfortunately, I can’t seem to find an online retailer for the cases.
Karl Lagerfeld deemed her a ‘fashion role model for an entire generation’ when presenting her with an “Icon of the Year” award in 2008. And her hugely successful handbag line and fashion store in London’s Spitalfields are testament to her fashion credentials.
So HELLO! Online was delighted to have the opportunity to chat to style icon Mischa Barton and get some sartorial tips from the lady herself. And sitting down for a cup of tea with the star in one of London’s most lavish hotels, the first thing that struck me was her beautiful doll-like features that had the entire room transfixed.
Not to mention her lovely, totally down-to-earth manner that instantly put me at ease as we got chatting about fashion tips for HELLO! Online readers. “Wear things the way that you feel the most comfortable,” is, according to the 26-year-old, key advice for the fashionistas amongst you.
“Make clothes an extension of your own personality – that’s definitely how I see fashion,” she said, adding: “Fit the trends to you, not the other way round. Find out what’s popular this season and figure out how it can work for you.”
The actress, who shot to fame in her role as Marissa on hit TV show The OC, was talking at the launch of her line of mobile phone accessories with Uunique London, revealing her brand new designs to fit the iPhone 5.
Wearing a gorgeous cream embellished maxidress, Mischa looked gorgeous as she talked us through the collection, which, emblazoned with her logo and featuring lots of pretty patterns, is cute, quirky and has the star written all over it. Speaking about her collaboration, the star said: “I love accessories and the thing about phone covers is that you can totally change them to match your outfit.”
So is design where she can see her career heading? “No, as I’m still heavily involved in acting,” she replied. “I have just wrapped on a film with Jason Statham and I’m going to start shooting another film in January.
“For me, it’s about doing a mixture of the things I love. Design is something I find quite easy and I enjoy as something as an extension of my personality – I’ve always had a visual eye and I’m very picky about the way things look.”
With filming, splitting her time between London and LA and opening her new store, Mischa has had “the busiest year”.
So we’re keen to find out how the super slim star manages to stay in such great shape. “I run a lot,” she admits. “And I often do weight training, but running really is my favourite thing.
“I try to run every day. If I’m working I have to skip, but I love it. I can get a bit obsessed!”
And she has a healthy attitude towards food and dieting, revealing that: “I do like indulging in some things, but I really like healthy food.
“If I am in a place where I can get healthy food, I much prefer it. I tend to go for vegetarian and vegan foods.”
Finally, we want to know whether living in both countries is tiring.
“It is exhausting, yes, and I rely a lot on Elizabeth Arden Eight Hour Cream as my skin gets so dehydrated with all the flying, but I love being able to live in both places.
“My sister is here in London, I have other family here and I love the culture. But on the other hand, I get the weather of LA and that is where the work is.
“I totally get the best of both worlds!”
Interesting point re: working with Jason Statham. So far no solid information has come out on this project.
One Direction fans need not watch. Oh, and poor Ryan Atwood. At least she’s looking utterly beautiful while breaking the hearts of Ryan and Marissa fans. Although, maybe if the question were posed in the context of Ryan+Marissa, Mischa would have remembered Ryan’s last name.
Also check out this German interview from the same event. The questions are posed in German, but you can understand the general tone of things just by Mischa’s answers. Thanks to Caleb for the tip!
Photos of Mischa at the Uunique London Secret Garden Party in London (where Mischa was presenting the new range of iPhone cases) have been added. Mischa sported two different gowns at the event.
Candids of Mischa from outside the event have also been added where a lucky fan got to meet her – Mischa’s fan was also carrying a Mischa Barton Handbag, double points for dedication!!