What is Hear the World?
Hear the World is an initiative by Phonak that aims to raise awareness of the topic of hearing and hearing loss and to promote good hearing all over the world. The goal of the Hear the World Initiative is to educate the general public about the importance of hearing, the social and emotional impacts and the benefits of available solutions for those with hearing loss.
In addition to a long term communication program that targets opinion leaders and the general public, the initiative will support charitable organizations and projects focused on helping people with hearing loss.
To help people “hear the world”, Phonak created the Hear the World Foundation. Recognizing that quality of hearing significantly impacts quality of life, the foundation is committed to improving the well-being of people with hearing defects and to advancing measures towards the prevention of hearing loss.
Hear the World partners with musicians and music events to help the public appreciate their sense of hearing and provide the most innovative hearing solutions on the market.
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Diane Kruger, Mischa Barton, Maggie Gyllenhaal and Billy Idol have joined the team of famous ambassadors. All have been photographed for the cause by Bryan Adams, the initiative’s official photographer, in the Hear the World pose – with a hand behind one ear, symbolising conscious hearing. The goal of their participation is to raise awareness about the issue of hearing and hearing loss.
The Hear the World magazine utilizes a culture and lifestyle platform to address the topic of hearing. Always linking content to the subject of hearing and sound, the magazine’s features focus on a broad range of topics, from music, to art, nature, and everything else that makes life more beautiful. The magazine is supported by the global Hear the World initiative, which is dedicated to raising awareness about hearing.
A team at Johns Hopkins University in Baltimore estimated that 55 million Americans have hearing loss in one or both ears. One out of six, or 29 million adults, have some trouble discerning speech, more than previous estimates, they reported in the Archives of Internal Medicine.
Current ambassadors for Hear the World include Plácido Domingo, Joss Stone, Mick Jagger, Amy Winehouse, Harry Belafonte and Annie Lennox, among others.
Hear the World magazine is published quarterly and is available at select newsstands and at airports internationally for $8 an issue. A free copy of the magazine can be ordered at www.hear-the-world.com. Net proceeds of the magazine benefit the Hear the World Foundation.